by raindeocampo
The Philippines’ leading challenger bank Rizal Commercial Banking Corporation joined the 2023 Cebu Sinulog Festivities by bringing financial inclusion and literacy through its RCBC DiskarTech to the much-awaited annual event. The award-winning bank engaged residents and tourists of Cebu City through interactive activities to advance awareness and knowledge about the power of digital finance.
Cebuanos were introduced to RCBC DiskarTech’s special savings offering of an interest rate of 6.5%. The interest rate is the highest in the Philippine savings market, and will only be available until February 28, 2023. Aside from the lucrative savings offer, RCBC DiskarTech offers the most affordable inter-bank transfer fee of only 8 pesos per transaction. Microinsurance, loans, e-loading, and bills payment are also possible through the internationally acclaimed RCBC DiskarTech mobile application.
RCBC is widely known as the pioneer of inclusive digital finance in the country through the super app RCBC DiskarTech, neighborhood ATM RCBC ATM Go, and phygital initiative RCBC MoneyBela. These digital innovations are lauded regionally and internationally for being conceptualized with social change and advocacy at the heart of their digital blueprints.
“Like the Sinulog 2023 festivities, Cebuanos have long waited for the arrival of empowering and accessible digital finance applications such as RCBC DiskarTech,” said RCBC Executive Vice President and Chief Innovation and Inclusion Officer Lito Villanueva. “RCBC joined Sinulog to relay to the Cebuanos that their culture of resilience and excellence will only be sustained by coupling them with access to reliable and responsive financial products and services,” adds Villanueva.
“We are overwhelmed by the positive response coming from Filipinos for an impactful bank-led financial inclusion campaign that is truly one-of-its-kind,” concludes Filipino digital finance visionary Villanueva.
RCBC was awarded for three consecutive years as Best Digital Bank in the Philippines by AsiaMoney. Meanwhile, the World Economic Magazine named RCBC as Best Digital Bank in the Philippines for the second year. RCBC DiskarTech was also awarded the best financial inclusion app by the Financial Technology Awards of the International Retail Bankers. The award-winning bank’s drive to promote financial access, empowerment, and inclusion yielded a 95% revenue increase in the first nine months of 2022.
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